Role use of information systems in day

Role of
Management Information System in Hain Celestial Company

Hain Celestial Company was formed on May 19, 1993, as an organic and
natural products company. It is the top natural and organic food corporation in
North America as well as Europe. The well-known brands of Hain Celestial
include Hain Pure Foods, Rice Dream, Terra chips, and Celestial Seasonings, Soy
Dream, Arrowhead Mills, Health Valley and Grains Noirs. It has an integrated
decision support system where it strives to make decision that satisfies
customer needs for innovative products, innovative products and taste good.

We Will Write a Custom Essay Specifically
For You For Only $13.90/page!

order now

on local manufacturer and management information system it uses

           The selected company is Hain Celestial
Company which is the best company in organic and natural products.  It has an integrated decision support system
which enables top management to make informed decisions concerning marketing
and selling of natural and organic food based on anticipation consumer taste
and preference. This enables the company to provide innovative, quality,
convenient and values-based food products. According to Magal & Jeffrey, the
integrated system provides regular reports to various managerial levels on past
and present business activities. Decision support system will enable managers
to assemble useful information which will aid in making accurate decisions
concerning food production.

Systems in the Digital Age

        In the digital age, there is frequent use of
information systems in day to day business operation, especially in the
manufacturing industry. In this digitalized age, information storage and
retrieval of vital data are done by information systems. An information system
is defined as the combination of synchronized networks which work together to
aid production, distribution, and processing of vital information (Baltzan
& Amy 47). In this digital age, information is depicted by the aid of
letters, symbols, data, and numbers. Information is coded in different forms
such as audio, video, text and electronic. Management systems such as decision
support system have provided high quality and organized information which is
used to facilitate decisions in Hain Celestial Company. In the digital age,
decision support system has been envisioned to help decision makers through
organizing vital information from business models and raw data in order to make
sound and informed decisions (Laudon
& Jane). This has made managers of Hain Celestial to make informed
decisions in relation to manufacturing and assembling aircrafts and

E-Business and Collaboration

        Global E-business utilize digital technology
and internet connection to facilitate large business processes. In addition,
business utilizes internet and networking system in conducting different parts
of the business operation (Baltzan &Amy 47).  There are different categories of business collaboration
which is short term or long term, informal or formal collaboration.  Short-term business collaboration lasts for
short period of time or it can be long-term collaboration which is estimated to
stay for a long period of time. Informal business collaboration can be formed
by business colleagues or friends to last for a long period of time via emails,
voice mail and instant messaging.  The
benefits which businesses may reap from collaboration include increased
productivity. When people are working together they are able to complete
difficult tasks faster than when a similar number of people work independently
from one another. Teamwork helps to reduce the number of errors occurring
during performance operations. Business collaboration help to enhance quality
because when people work together they are able to identify errors and take
immediate corrective actions faster compared to a situation if they work in
isolation. There is a great reduction in buffers and time delays are reduced in
different production units. Business collaboration help to come with inventive
ideas concerning products and services than it could be in case the same number
of people are working away from one another. 
Innovative ideas arise from team diversity and wisdom from a large
number of people. Business collaboration help to promote excellent customer
service. People working in collaboration are able to identify and solve
customer complaints and other issues much faster and largely effectively than
in case they were working separately from one another. Finally, business
collaboration leads to a better financial performance where collaborative firms
are termed to have greater financial performance.  Management informational system provides
collaboration as well as social business platforms which include IBM Notes,
Microsoft SharePoint, Enterprise social networking tools, cloud collaboration
services and virtual meeting systems. These business platforms enhance business
collaboration through the use of tools such as Virtual worlds, wikis and
instant messaging.

Competitive Advantage with Information Systems

           Most businesses do not align their
information systems with set business objectives which contribute to reduced profitability
(Zhang & Augustine 148). Aligning informational technology start with
identifying business objectives and competitive strategies then break set goals
into concrete strategic activities as well as business processes. In aligning
information systems with set business objectives, the business should establish
how information systems can be used to realize business goals. Management
information system such as decision support system helps businesses to achieve
competitive advantage through strengthening customer and supplier intimacy,
centering on market niche, low-cost leadership and product differentiation.
Decision support system can be used to achieve minimized operational costs as
well as lowest prices. This help to achieve low-cost leadership competitive
edge through enhancing efficient customer services, minimized inventory in the
warehouses and operational costs.  Hain
Celestial has used management information system to design new products and
services through continuous innovations. In addition, the organization can use
management information systems to modify their products such that it is able to
meet specifications of various consumers. It has also used decision support
system in facilitating specific market focus and also serving small market
segment in a better way compared to its competitors. This is enhanced through
thorough analysis of customer preference and purchasing habits. It can also
promote customer and supplier intimacy through establishing strong linkages to
suppliers and customers which in turn increase costs and loyalty. Alken
Industries has monitored customer’s preference for specific purchases.

and Social Issues

    Ethics are defined as principles of doing
right and wrong in which an individual act as free moral agents thus making
choices that guide their behaviors. Management Information System has raised
new ethical questions because it creates opportunities which leads to intense
social change and threaten existing distribution of obligations, money, and
power. It has also created opportunities for new kinds of crime. The
introduction of new information systems has raised new ethical and social
issues as well as political issues which ought to be based on personal, social
and political levels. There are five different ethical concerns which include
information rights and obligations system quality, property rights and
accountability and control system (Laudon & Jane 46). There have been major
technology trends which cause ethical issues and includes reliance on computer
systems to perform critical operations, rapid decrease of storage costs and
advanced networking and internet.



        IT Infrastructure is defined as complex
software, hardware, network resources as well as other services which are
needed for the operation, existence as well as managing enterprise information
technology environment (Baltzan & Amy 67). 
Information technology used in Hain Celestial Corporation enable it to
provide IT solutions and other critical services to its business partners,
employees, and customers. It is usually internal to the organization and
installed within preserved facilities. The common examples of IT infrastructure
include telecommunication services, network equipment, computing hardware and
software, facilities such as data centers and power which entail electricity,
solar panels, and backup power. It also entails computer platforms, application
platforms as well as content platforms.

of Business Intelligent: Databases and Information Management

        It evident that an effective management
information system offers data users accurate, relevant and timely information
which is free of data errors. Information is regarded to be timely when it is
made available to critical decision makers when it is required (Zhang, Michael &
Augustine 148).  A computerized system
arranges and organizes data in a hierarchical manner which begins with bits and
bytes and progresses to files, records, fields as well as databases. In Hain
Celestial Company, manufacturing, accounting, finance, human resources, and
sales have established their independent systems and data files.  There is a presence of duplicate data in
numerous data files in order to ensure similar data can be stored in more than
one location.  Traditional file
environment has features such as poor security, lack of flexibility, program
data reliance and lack of data sharing. Database management systems are defined
as a software that allows an organization in centralizing data, managing the
data efficiently as well as providing access to data kept by application
programs. DBMS helps to solve problems of traditional file environment through the
use of numerous database models in order to keep tracks of attributes,
entities, and relationships.  Cloud
computing providers give database management services. Database management
system help in querying and reporting data error through specialized language.
It also prevents problems associated with traditional file environment through
data mining, data marts, text mining and web mining.

the Internet, and Wireless Technology

       Wireless networking is used to solve
business challenges such as out fashioned technology and physical facilities
and provide business solutions such as increased efficiency, minimized costs
and excellent customer services (Baltzan & Amy 55). There are different
networking and communication trends such broadband, convergence, and broadband
wireless.  The major digital networking
technologies include server computing and internet as well as packet switching.
There are various types of networks which includes digital signal and analog
signals, local area networks and wide area network.  Internet services are used to facilitate
operational excellence and excellent customer services. Examples of such
internet services include telnet, newsgroups, E-mail .instant messaging,
virtual private network, file transfer protocol and World Wide Web.

Information Systems

     As per Magal & Jeffrey, securing
information entails system vulnerability, technologies, and tools for
protecting information resources available in the company, business value of
security and control as well as creating a framework for security and
control.  System security is defined as
procedures, process, policies and technical framework for inhibiting
unauthorized access, physical damage to information systems, alteration and
theft.  Information systems are
vulnerable because a large quantity of data is kept in electronic form and
therefore is exposed to different types of threats compared to manual data.
Some threats arise from organizational, technical as well as environmental
factors which are caused by poor decisions made by top management. The system
is also not safe due to internet vulnerabilities such as email attachments, a
network which is open to everyone and emails which are used to transmit trade
secrets. Systems are also not safe due to password crackers, dumpster diving,
social engineering, computer crime, phishing and Evil twins (Laudon & Jane). Firms
should adopt new legal procedures for retaining and storing electronic records
as well as protecting their privacy.  The
business organization is protecting data kept on emails, instant messaging and
also in computer services by applying computer forensics and other electronic
evidence techniques.  In addition, the
organization should adopt several system control tools such software and
hardware tools, application tools and information control techniques. The
current technologies and tools for security include protecting wireless
networks, encryption, a digital certificate as well as public key

Operational Excellence and Customer Intimacy

           Most business organization use
enterprise systems to collect information from numerous business units of a
firm in all other activities within an organization. Information which is
fitted in one process is immediately transferred to other processes of the
organization (Magal & Jeffrey).  It is applied to business units such as
finance and accounting, marketing, human resources, and manufacturing. The
business value of enterprise systems includes increasing operational
efficiency, offers adequate data which support sound decision making. They also
allow frequent responses to customer needs for products and also provide
analytical techniques which help to assess organizational performance. These
systems help to procure raw materials instantly, transform the raw materials
into finished products as well as distributing manufactured products. Supply
chain planning systems help in modeling current supply chain, planning demand,
optimizing sourcing as well as establishing inventory levels.

Markets, Digital Goods

           E-commerce is a well-defined
application of web and internet to conduct business transactions. It is also
referred to transactions which can be conducted on digital platforms (Laudon,
Kenneth & Jane 46). The eight distinct characteristics of e-commerce
technology entail universal standards, richness, information density, global
reach social technology, customization as well as interactivity.  The salient features in e-commerce include
digital markets. The digital markets help to reduce search costs, menu costs,
transaction costs and information asymmetry. In addition, it enables
disintermediation, dynamic pricing and price discrimination.  Other concepts are internet business models,
an online marketplace and social network. 
The unique categories of electronic commerce entail business to
business, mobile, business to consumer commerce and consumer to consumer. We
have different types of electronic payment systems include a digital wallet,
digital systems, stored value payment systems and electronic billing systems.

Decision Making and Managing Knowledge

    It entails systems for managing knowledge
intelligent systems for decision support, systems for decision support and
decision making as well as information systems (Magal, Simha  & Jeffrey ).  The types of decisions made in most
organizations such as unstructured decisions which are non- routine and are not
specified in advance. The structured decision is regarded to be routine and
repetitive and semi-structured are considered to be decisions which can be
specified in advance. The decisions which are made by managers of Hain
Celestial include approving the capital budget, deciding on long-term goals,
making decisions either to enter or exit from its market, restocking inventory
as well as determining offers which can be provided to customers. Management
information system assists in providing information regarding the performance
of the organization. On the other hand, decision support systems provide
adequate information which is used by decision-makers to analyze prevailing

Information Systems and Managing Projects

         The new information system is designed
as solutions to problems facing an organization. There are four steps which are
involved in building an information system (Laudon & Jane 47). The steps involved in
decision making include defining the problem, establishing alternative
solutions, selecting the best solution as well as implementing of chosen
alternative. The first three steps in system development are regarded as
systems analysis. The decision-making process entails steps such as
intelligence, design, choice, and implementation.  The information systems which support
decision-making process in an organization include decision support systems,
intelligent technique, and executive support systems. It entails evaluating
issues related to system building which include change management, business
value of systems, advantages and disadvantages, costs and benefits as well as
feasibility issues.


is frequent use of information systems in day to day business operation
particularly in the manufacturing industry. In this digital age, information
storage and retrieval of vital data are information systems such as decision
support system. Management systems such as decision support system in the
digital era have offered high quality and organized information which is used
to facilitate decisions Hain Celestial. Decision support system help managers
to arrange and organize information useful information which will aid in making
accurate manufacturing decisions. Global E-business utilize digital technology
and internet connection to facilitate large business processes. Most businesses
do not align their information systems with set business objectives which
contribute to reduced profitability. The new information system is designed as
solutions to problems facing an organization.











Paige, and Amy Phillips. Essentials of business driven information systems.
McGraw-Hill, Inc., 2008:55-70

Laudon, Kenneth C., and Jane P.
Laudon. Management information system.
Pearson Education India, 2016: 45-50

Laudon, Kenneth C., and Jane Price
Laudon. Essentials of management information systems. Upper Saddle
River: Pearson, 2011.

Simha R., and Jeffrey Word. Essentials of business processes and information
systems. Wiley Publishing, 2009.

Zhang, Michael J., and Augustine A.
Lado. “Information systems and competitive advantage: a competency-based
view.” Technovation 21.3
(2001): 147-156.